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Promotional feature

Flip

Enhancing deskless worker engagement: what HR needs to know

Learn how boost your business’s productivity, performance and profitability with no-nonsense advice from frontline employee engagement specialist Flip

by Advertising feature 30 May 2024

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Image of a construction worker and working promoting Flip's frontline employee engagement report

The idea of increasing business efficiency, resilience, and performance by engaging employees is nothing new – it’s been floating around in business management journals and industry press since the 90s. Yet despite decades of attention and plenty of hard work from businesses, employee engagement levels remain stubbornly low.

Gallup’s most recent analysis shows that just 10 per cent of the UK workforce are actively engaged. The numbers are even less promising when it comes to the country’s vital frontline workers.

In an increasingly tough business environment, this low engagement brings real business risk. It compounds other economic and operational challenges by driving up staff turnover and absenteeism while driving down productivity, profitability and growth potential. 

To help business leaders move the needle on employee engagement, we didn't just dig into the research – we decided to do our own, too.

Flip’s survey of 1,704 global business leaders reveals the key barriers faced by executives in HR, operations and colleague functions, giving exclusive insights into how your peers and competitors are approaching engagement. But because there’s no one better to ask about frontline engagement than the workers themselves, we also quizzed 1,000 deskless employees across the UK and Germany to uncover actionable insights directly from the frontline. 

To get your hands on the findings, join Flip’s speaking sessions at CIPD’s Festival of Work, or swing by booth E73 to talk to the team. Can’t wait that long? Then download the first part of the research now, with our report Frontline employee engagement: The no-nonsense guide.


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